Do they come back for more, more often and spend more?

Almost 70% of consumers are drawn to businesses that have loyalty programmes, yet most independent businesses do not operate one.

To hammer it home, once customers join your loyalty programme, over 60% of them will spend more with you.

That leads to the holy grail term when thinking about what customers are worth “lifetime value”. Maximising that is a melting pot of variables, but as an independent business you can extend customer lifetime value with a unique and evolving loyalty and rewards programme.

This in turn, gives you the opportunity and time to delight them over and over with your products and services - the true sustainable reason customers become your fans.