There’s always something new with technology, but if you stand back a little, there are trends you can tap into that your customers have already been “trained in” by the world at large.

For example, touch screens are well accepted as long as the experience is swift and intuitive. Whereas apps can require more commitment to register and use.

Other technology can become part of daily life before you know it like the smartphone wallet.

Choosing the right loyalty setup for you should increase customer empowerment and interactivity, not slow down the business or frustrate customers.